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Sales+Marketing

Utah Money Watch provides perspective and contextual insights on all financial aspects of the Sales+Marketing industry within Utah, from eCommerce to retail sales and from MarTech and SalesTech software, including various agencies.

ICYMI: The Top Seven Stories from the Second Half of July 2023

ICYMI: The Top Seven Stories from the Second Half of July 2023

From the potentially cranky/helpful rant of a seasoned communications pro to a surprising $43 billion figure shared by BofA Securities, we deliver our perspectives on each of the top 7 money stories in Utah for second half of the month (July 16th through the 31st). Welcome to August, the

A Journalist's Rant: Why Do So Many Firms Suck at PR?

A Journalist's Rant: Why Do So Many Firms Suck at PR?

Five basic tips to either kickstart, or upgrade, your Media Relations / Publicity efforts. {HINT: It's actually not that hard.} True Story: Earlier this week a news release headline caught my attention, so I opened the file and skimmed the body of the release. Since I found the information

Ovation Raises a $4 Million Series A Round of Funding to Help Restaurants Drive the 3 C's: Convenience, Consistency, and Connection

Ovation Raises a $4 Million Series A Round of Funding to Help Restaurants Drive the 3 C's: Convenience, Consistency, and Connection

Ovation has now raised $7.2 million over three financing rounds and currently serves over 3,000 restaurant locations. Why? In large part it's because its AI-powered application helps owners and operators to capture diner feedback of up to 25% and provide them with real-time, actionable data. Lehi,

ANALYSIS: Overstock's $21.5 Million Bet Drives a 22% Pop in its Stock Valuation - In Under 24 Hours

ANALYSIS: Overstock's $21.5 Million Bet Drives a 22% Pop in its Stock Valuation - In Under 24 Hours

With news last Thursday that Bankruptcy Court had approved Overstock's $21.5 million "Stalking Horse Bid" to acquire the assets of Bed Bath & Beyond, the price of OSTK shares jumped from $21.19 to $25.87 in less than a day, boosting Overstock's

The FDA Grants Owlet Marketing Clearance for its BabySat Monitoring Solution

The FDA Grants Owlet Marketing Clearance for its BabySat Monitoring Solution

Limited to physician-issued prescriptions, the BabySat is Owlet's first FDA-Cleared product; additional details will be released by the company at a later date, with sales expected to begin before 2024. As expected by this author, Lehi, Utah-based Owlet (NYSE:OWLT) has received notice from the U.S. Food

Publicly Traded Verb Technology Announces $6.5 Million Sale of its Direct Sales and Life Sciences SaaS Apps

Publicly Traded Verb Technology Announces $6.5 Million Sale of its Direct Sales and Life Sciences SaaS Apps

Verb also disclosed it has signed a non-binding Letter-of-Intent to acquire an unnamed eCommerce firm that produced ~$9.5 million in gross merchandise value for 2022 and was cashflow positive Lehi, Utah-based Verb Technology Company (NASDAQ:VERB) today announced that as of 13 June 2023 it has sold its direct